CEO, President and Co-Founder
When Ray was 15 years old, his Mom was healed of a crippling disease through natural wellness products. This ignited within him a passion for sharing the good news of natural wellness with as many people as he could around the world.
Ray received his Juris Doctorate from Yale Law School, where he began researching the Direct Selling industry. His intensive research over a two-year period resulted in a 50-page thesis on Direct Selling and its viability as an effective means of distributing products and as a home-based business opportunity.
Combining his passion for natural wellness with his interest in direct selling, Ray launched FreeLife International in 1995 and L’dara International in 2013, which combined have achieved well over $1 Billion in sales.
Sorvana represents Ray’s ultimate venture and brings to fruition his great passion for empowering people through natural wellness all around the world!